Banner image for Sincerely, JJ.

Sincerely, JJ

Sincerely, JJ is a podcast hosted by Recreation Therapists Julie and Jen, sharing candid stories and providing techniques and skills to empower listeners to overcome life’s challenges and discover its beautifully unwritten detours.

There was also a website developed for this project.

Project Overview

Project Duration
March 2023–May 2023

Client
Sincerely, JJ

Final version of the Sincerely, JJ logo

Colours

Pale Lavender

#F2ECF4

Bice Blue

#105680

Orchid Pink

#EAB9CA

Process

Logo

Sincerely, JJ always signed their podcast episode descriptions with “Sincerely, JJ” so it made sense to create the logo using a signature written by Julie herself.

Some other concepts were explored as well to test out different aesthetics, but ultimately the personalised touch of the signature was chosen. A contrast of the serif typeface Mazius and the signed version of JJ were used together for the final logo.

The original Sincerely, JJ signature by Julie
Initial roughs for the Sincerely, JJ logo
Further explorations for the Sincerely, JJ logo

Thank you!

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